Multiplatform E-commerce Development
We design and develop robust, tailored online stores using the market's leading technologies (Shopify Plus, Magento, WooCommerce) or modern Headless Commerce architectures, ready to support massive traffic peaks.
E-commerce development and Digital Commerce solutions
We create scalable, fast and secure e-commerce platforms. We integrate your sales channels with your internal systems (ERP, CRM and stock) to deliver an omnichannel shopping experience that maximises your conversions.
Advanced technology for limitless e-commerce
At Macaque Consulting, we develop high-performance online stores adapted to the specific needs of your business model, whether B2B or B2C. We design robust, fast architectures that reduce load times and optimise the entire conversion funnel (checkout) to minimise cart abandonment. We ensure seamless integration with your management systems (billing, payment gateways and marketing automation) to guarantee smooth, automated operations ready to scale.
E-commerce systems designed for global scalability
We connect your catalogue with your ideal buyers. We implement high-performance transactional platforms that unify your logistics, payment gateways and advanced analytics to maximise your profit margins.
Shopping Experience Optimisation (UX)
We analyse and refine the navigation flow, load speed (WPO) and checkout process to drastically reduce cart abandonment and increase average order value (AOV).
Systems and ERP Integration
We connect your e-commerce bidirectionally and in real time with your corporate tools: ERP systems (SAP, Microsoft Dynamics, Sage), CRM, advanced payment gateways and logistics operators.
B2B and B2C E-commerce Solutions
We adapt platform functionality to your business model. We develop complex purchasing portals for corporate customers (dynamic rates, quotes, B2B) and agile stores aimed at end consumers (B2C).
True Omnichannel Strategies
We synchronise your warehouses, physical stores, points of sale (POS) and digital channels to deliver a unified customer experience, with highly precise real-time inventory and order control.
CRO Consulting and Advanced Analytics
We implement A/B tests, heat maps and behaviour analytics to understand user friction. We make data-based decisions to continuously increase your store's conversion rate.
Companies that trust us
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Technology strategy connected to business
We help companies define a clear technology roadmap, prioritising solutions that create real value from the start.
We analyse processes, data, tools and operational needs to turn technology into a lever for sustainable growth.
Our approach combines strategic vision and technical execution to create digital ecosystems ready to evolve.
Technologies
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Integration, automation and data to scale
We design architectures capable of connecting systems, automating tasks and centralising critical information to improve decision-making.
We integrate platforms, applications and cloud services with a practical, secure and results-driven perspective.
The goal is to reduce operational friction, accelerate teams and build a flexible technology foundation for new products and services.
Why choose us?
Digital commerce with real impact
We combine commercial strategy, scalable technology and user experience to launch e-commerce platforms that sell more, integrate better and grow with you.
We turn digital channels into sustainable sales engines
Business and conversion focus
Every decision is designed around acquisition, repeat purchase, average order value and profitability, not just technical delivery.
Architecture built to scale
We create flexible and robust platforms ready to grow in catalogue, traffic, markets and operations without losing performance.
Frictionless integration
We connect e-commerce, payments, logistics, ERP and CRM so operations flow end to end with fewer manual tasks.
Continuous optimisation
We measure real customer behaviour to identify improvements and evolve your digital channel through data-driven decisions.
Certifications
ISO/IEC 27001:2023
EUROCERT S.A. Certificate no. 00.15.0812
Certification corresponding to Macaque Consulting
Scope according to certificate.
We process your personal data in accordance with the General Data Protection Regulation (GDPR) and Organic Law 3/2018 (LOPDGDD). See our Privacy Policy.
ObtainedISO 27701
ISO 9001
ENS ALTO
ISO 42001
Members of
Frequently asked questions (FAQs) about e-commerce development and digital commerce
We answer the most common questions about online stores, e-commerce platforms, ERP integration, omnichannel, B2B and conversion optimisation for companies in Tarragona, Catalonia and across Spain.
What e-commerce and digital commerce services does Macaque Consulting offer?
We design and develop scalable, fast and secure e-commerce platforms, integrated with your company's internal systems. We work in six areas: multiplatform e-commerce development, shopping experience optimisation (UX), systems and ERP integration, B2B and B2C e-commerce solutions, omnichannel strategies and CRO consulting with advanced analytics. We serve companies in Tarragona and across Spain.
Which e-commerce platform is best for my business: Shopify, Adobe Commerce (Magento), WooCommerce or headless?
It depends on the size of the catalogue, sales volume, integration needs and growth plans. Shopify is agile and quick to launch, Adobe Commerce (Magento) offers maximum customisation for complex catalogues, WooCommerce suits projects built on WordPress, and a headless architecture gives total freedom in design and performance. We analyse your business model and recommend the option with the best balance between cost, scalability and time to market.
Can the online store be integrated with the ERP, the CRM and stock control?
Yes, and it is key to selling without errors. We connect your e-commerce with the ERP, the CRM, the stock system, logistics and payment methods, so that orders, inventory, prices and customers are synchronised automatically. This eliminates manual management, prevents stockouts and sales of out-of-stock items, and your team works with the same information across all channels.
What is the difference between B2B and B2C e-commerce?
B2C e-commerce sells to the end consumer, so it prioritises the shopping experience, speed and conversion. B2B e-commerce sells to other businesses and needs specific features: customised rates and prices per customer, recurring orders, payment terms, private catalogues and self-service portals for distributors. We develop both models, as well as hybrid platforms that serve businesses and consumers from a single system.
What is omnichannel in e-commerce?
Omnichannel means offering a single, consistent shopping experience across all channels: online store, app, marketplaces, social media and physical store. Customers can buy online and pick up in store, check stock in real time or return an order through any channel. We integrate inventory, orders and customer data into a single ecosystem so that your brand sells more, builds stronger loyalty and operates more efficiently.
How do you improve an online store's sales and conversion rate?
We apply data-driven CRO (conversion rate optimisation). With advanced analytics we detect where users drop out of the purchase funnel, and we improve it with A/B tests, checkout optimisation, loading speed, product pages and the mobile experience. Every improvement is measured in sales, average order value and margin, so that your e-commerce grows through objective decisions rather than gut feeling.
Let's talk about your project
Tell us what you need and we will help you develop, improve or scale your technology solution with custom software, IT outsourcing and artificial intelligence.
We drive your business with technology and artificial intelligence
Personalised advice
We analyse your case and propose solutions tailored to your business
Continuous support
From the initial idea through product evolution
Scalable solutions
Technology prepared to grow with you
Availability
Monday - Friday:09:00 - 18:00
Response within 24 hours