Macaque Consulting

Data Strategy and Business Intelligence Consulting for Companies

Turn your scattered data into high-impact business decisions. We design and implement modern, secure and scalable data architectures that drive efficiency and growth across your organisation.

Team defining a data strategy

We turn your data assets into actionable business knowledge

At Macaque Consulting, we know data is the most valuable asset of any modern organisation, but its true potential is only unlocked when there is a clear strategy. We support your company at every stage of its analytics maturity: from defining Data Governance and storage architecture to implementing integrated dashboards and Artificial Intelligence solutions. We help your business become a Data-Driven organisation, where every strategic decision is backed by accurate, real-time data.

Lead your sector with decisions backed by real data

We design the technology infrastructure and analytics culture you need to transform massive, complex data into measurable competitive advantages, optimising your operations and opening new business opportunities.

Data Governance and Compliance

We design and implement data governance frameworks and quality policies that ensure the reliability, traceability, security and strict regulatory compliance (GDPR) of all information across your organisation.

Modern Data Architecture and Platforms

We design and implement scalable cloud data infrastructures using advanced architectures such as Data Lakehouse, Data Mesh and Cloud Data Warehouses, optimised for real-time information processing.

Business Intelligence (BI) and Business Analytics

We develop advanced BI solutions and interactive dashboards that unify your information sources. We make critical KPI visualisation easier so your team can make faster, more precise strategic decisions.

Artificial Intelligence and Machine Learning (AI/ML)

We develop and integrate predictive models, intelligent recommendation systems and tailored Generative AI (GenAI) solutions to automate complex processes and unlock new business opportunities.

Data Integration and ETL/ELT Processes

We connect and unify your data silos by building robust data pipelines. We apply automatic cleansing, validation and enrichment processes to ensure maximum confidence in your information.

Data Roadmap and Strategic Consulting

We assess your organisation's analytics maturity and define a technology and business action plan (roadmap) aligned with your corporate goals to turn data into a highly profitable asset.

Iberostar
W2M
Urbaser
Barcelona Supercomputing Center
Plana Fabrega
DiR
MAC Insular
Top Doctors

Companies that trust us

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Team working on a technology strategy

Technology strategy connected to business

We help companies define a clear technology roadmap, prioritising solutions that create real value from the start.

We analyse processes, data, tools and operational needs to turn technology into a lever for sustainable growth.

Our approach combines strategic vision and technical execution to create digital ecosystems ready to evolve.

Technologies

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Google Cloud
AWS
Microsoft Dynamics CRM
Power BI
Anthropic
Microsoft Azure
OpenAI
Gemini
Professionals collaborating on a company's digital evolution

Integration, automation and data to scale

We design architectures capable of connecting systems, automating tasks and centralising critical information to improve decision-making.

We integrate platforms, applications and cloud services with a practical, secure and results-driven perspective.

The goal is to reduce operational friction, accelerate teams and build a flexible technology foundation for new products and services.

Why choose us?

Data with strategic direction

We translate data potential into business value through a clear vision, sustainable architecture and analytical capabilities that help you decide better today and scale tomorrow.

We turn data into a strategic and actionable capability

Governance from day one

We define rules, ownership, quality and traceability so the foundation of your decisions is solid from the start.

Architecture aligned with business

We choose platforms and data models that respond to your real use cases, not to technology trends.

Incremental and measurable delivery

We prioritise initiatives with tangible value and build a roadmap that keeps progress aligned with strategic focus.

From data to decision

We connect governance, engineering, analytics and artificial intelligence so information ultimately generates real impact.

Certifications

ISO/IEC 27001:2023
EUROCERT S.A. Certificate no. 00.15.0812

Open Macaque Consulting ISO/IEC 27001:2023 certificate

Certification corresponding to Macaque Consulting
Scope according to certificate.

We process your personal data in accordance with the General Data Protection Regulation (GDPR) and Organic Law 3/2018 (LOPDGDD). See our Privacy Policy.

Open Macaque Consulting ISO/IEC 27001:2023 certificateObtained
ISO 27701
In progress
ISO 9001
In progress
ENS ALTO
In progress
ISO 42001
Under review

Members of

  • FEGP
  • OdiseIA
  • PIMEC
  • TICSud

Frequently asked questions (FAQs) about data strategy and Business Intelligence

We answer the most common questions about data governance, data architecture, Business Intelligence, artificial intelligence, ETL/ELT integration and data-driven culture for companies in Tarragona, Catalonia and across Spain.

What data strategy and Business Intelligence services does Macaque Consulting offer?

We help companies turn their data into high-impact business decisions. We work in six areas: Data Governance and compliance, modern data architecture and platforms, Business Intelligence and business analytics, artificial intelligence and machine learning, data integration and ETL/ELT processes, and a data roadmap with strategic data consulting. We serve companies in Tarragona and across Spain.

What is a data strategy and why does my company need one?

A data strategy defines how your company collects, organises, protects and uses information to achieve its business goals. Without one, data remains scattered across isolated systems, with duplicates and errors, and decisions are made on intuition. We design a roadmap with priorities, architecture, tools and specific use cases, so that your organisation becomes data-driven and gets a real return from its data.

What is Business Intelligence and what are its benefits?

Business Intelligence (BI) is the set of tools and processes that transform your company's data into visual, useful information for decision-making. With dashboards and reports in tools such as Power BI, management and teams can check sales, costs, margins, operations or customers in real time from a single point. The result is faster, more accurate decisions, early detection of problems and fewer hours spent preparing manual reports.

What is Data Governance?

Data Governance is the framework of policies, roles and processes that ensures your company's data is reliable, secure, accessible and compliant with regulations. It defines who is responsible for each piece of data, how its quality is ensured, who can access it and how GDPR and other sector-specific regulations are complied with. It is the essential foundation for Business Intelligence and artificial intelligence to work with trustworthy data.

What is an ETL/ELT process and how is data from different systems integrated?

ETL/ELT processes (extract, transform and load) collect data from different sources, such as the ERP, the CRM, e-commerce, Excel or cloud applications, clean and unify it, and load it into a central repository such as a data warehouse or a data lakehouse. We automate these flows so that the information is always up to date and consistent, and we eliminate the data silos that prevent a single view of the business.

How do you apply artificial intelligence and machine learning to my company's data?

Once the data is organised and governed, we apply artificial intelligence and machine learning models to use cases with a direct impact on the business: demand and sales forecasting, fraud or anomaly detection, customer segmentation, predictive maintenance or price optimisation. We start with specific, measurable cases, validate the return and scale up. AI applied to results, not endless experiments.

Let's talk about your project

Tell us what you need and we will help you develop, improve or scale your technology solution with custom software, IT outsourcing and artificial intelligence.

We drive your business with technology and artificial intelligence

Personalised advice

We analyse your case and propose solutions tailored to your business

Continuous support

From the initial idea through product evolution

Scalable solutions

Technology prepared to grow with you

Availability

Monday - Friday:09:00 - 18:00

Response within 24 hours

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