We develop high-conversion booking engines, integrate hotel management systems (PMS) and design custom digital solutions to maximise your direct sales and build customer loyalty.
Tourism competitiveness requires fast, secure and frictionless sales channels. At Macaque Consulting, we help hotel chains, travel agencies and leisure companies optimise their digital presence and operations.
We specialise in reducing dependence on intermediaries (OTAs) by driving your direct bookings. We develop robust integrations with management systems (PMS) and distribution tools (Channel Managers), ensuring your inventory, rates and availability synchronise in real time and without errors.
We integrate web developers, UX/UI designers and tourism integration experts into your development teams. Scale your technical capabilities on demand to prepare your platforms for high-season campaigns with agile, experienced talent.
Discover moreWe implement Artificial Intelligence algorithms for dynamic pricing of rooms or tickets according to market demand, weather or competitors. We develop conversational assistants that manage bookings and answer recurring questions 24/7.
Discover moreWe build multi-device, ultra-fast Internet Booking Engines (IBE) that maximise your website conversion rate. We design fluid API connections with sector core systems such as PMS, hospitality ERPs, Channel Managers and payment gateways.
Discover moreWe analyse the loading speed of your booking websites, key to avoiding user abandonment and improving SEO. We audit the security of your integrations, ensuring data processing and payments comply with the PCI-DSS standard.
Discover moreWe work with hotel chains, tourism operators and leisure companies to digitalise and automate their operations. We design web platforms and multi-device booking engines that reduce dependence on intermediaries (OTAs), streamline daily reception tasks and improve customer loyalty.
We accelerate reception workflows through process automation (RPA). We implement digitalised check-in and check-out systems that allow guests to complete registration online, reducing reception queues and staff costs.
We improve customer service 24/7. We develop intelligent virtual assistants and chatbots specialised in tourism that manage bookings directly, resolve frequent questions about hotel schedules or services and improve your website conversion rate.
We connect your software ecosystem seamlessly. We develop robust API integrations that unify your property management system (PMS) with Channel Managers and payment gateways, guaranteeing real-time rate updates and avoiding overbooking.
Increase guest recurrence. We use Big Data and AI to analyse customer behaviour and interests, enabling automated email marketing campaigns, loyalty programmes and personalised upgrade suggestions before arrival.
Anticipate market fluctuations. We design advanced analytics models that evaluate booking history, local events and weather factors to predict occupancy curves, allowing you to optimise purchasing and staff planning.
Maximise your revenue per available room (RevPAR). We develop ultra-fast booking engines for your website integrated with dynamic pricing algorithms that automatically adjust rates according to real-time demand, maximising profit margin.
Why choose us?
We combine deep technical specialisation with strategic vision to design technology solutions that create real value, accelerate growth and transform your organisation's operations.
We do not just implement technology; we align every solution with your strategic goals and organisational culture to ensure real impact.
We have an expert team in modern architectures, artificial intelligence and cloud solutions, ready to solve your most complex challenges.
We integrate as your trusted technology partner. We work closely, transparently and flexibly, adapting to your company's pace.
We design and deploy robust future-ready solutions, ensuring operational efficiency, cost optimisation and return on investment.
ISO/IEC 27001:2023
EUROCERT S.A. Certificate no. 00.15.0812
Certification corresponding to Macaque Consulting
Scope according to certificate.
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Obtained
We answer the most common questions about booking engines, direct sales, PMS, RMS and channel manager integration, online check-in, conversational AI for guests, dynamic pricing and digital loyalty for hotels, hotel chains, travel agencies and leisure companies in Tarragona, Catalonia and across Spain.
We develop high-conversion booking engines, integrate hotel management systems (PMS) and design custom digital solutions to maximise direct sales and build loyalty among your customers. We work on check-in automation and digital reception, guest service with conversational AI, PMS, RMS and channel manager integration, customer experience and digital loyalty, predictive demand and occupancy analytics, and booking engines with dynamic pricing. We serve hotels, chains, agencies and leisure companies across Spain.
Online travel agencies (OTAs), such as Booking or Expedia, provide visibility but charge high commissions and keep the relationship with the customer. To increase direct sales, we develop fast, mobile-optimised booking engines (IBE) with exclusive web prices and perks, secure payments and upselling during the booking process. We combine this with SEO, digital marketing and CRM to attract your own traffic and turn it into bookings without intermediaries.
The PMS manages hotel operations, the RMS calculates the optimal price for each room and the channel manager distributes rates and availability across all sales channels. If they are not integrated, the team works with duplicated data and errors such as overbooking or outdated prices appear. We connect all three systems in real time so that inventory, prices and bookings are always synchronised and revenue management works automatically.
Online check-in allows guests to register from their mobile before arriving: identification, signature, payment and stay preferences. It also automates the reporting of traveller data required of accommodation establishments in Spain. At reception, guests avoid queues and can access their room with a digital key. The hotel reduces its administrative workload, frees up staff for more personalised service and uses the process to offer additional services.
Conversational AI assistants serve guests 24/7 and in several languages via the web, WhatsApp or the hotel app: they answer questions about the stay, manage bookings and requests, recommend activities and resolve simple issues. Integrated with the PMS, they know each customer's booking and personalise every response. The hotel handles more enquiries without growing the team, responds instantly and turns more conversations into sales.
Predictive analytics combines booking history, booking pace, events, seasonality and competitor prices to anticipate future demand and occupancy. With this forecast, the hotel adjusts prices, plans staffing and launches campaigns at the right time. Combined with a CRM and a digital loyalty programme, it makes it possible to personalise offers for each customer profile and increase repeat stays.
Tell us what you need and we will help you develop, improve or scale your technology solution with custom software, IT outsourcing and artificial intelligence.
We analyse your case and propose solutions tailored to your business
From the initial idea through product evolution
Technology prepared to grow with you
Response within 24 hours
